Robert Knight
Account Director
After graduating from Brunel University with a 1st class honours
degree in MultiMedia Communications, Rob started his career in
Public Relations, working on blue chip FMCG & Tech brands
including Del Monte, Energizer, McVitie's, AVG Anti-virus and
Wilkinson Sword.
In 2007, he relocated to Copenhagen to work for a digital
marketing agency specialising in the financial services sector.
Working on clients including IHI Bupa, Spread Co and Marex, Rob's
understanding of digital marketing channels and financial products
enabled him to develop campaign strategies that extended digital
reach and increased sales volume while reducing acquisition
cost.
Rob has also provided consultation to digital media owners in
developing countries on behalf of the NGO, IMS. Focusing on
usability, SEO and revenue generation, many are now cash positive,
ensuring their survival and ability to report independent news.
In 2011, Rob joined STEAK. His international multi-channel
experience, financial services background and analytical skills
further enhance Steak's ability to deliver successful integrated
ROI focused campaigns for its' clients.