Accreditation and Expertise
Steak are members of a number of international industry bodies and accreditation schemes.
Steak is a member of the following organisations:
- The UK Internet Advertising Bureau (IAB)
- The Institute of Practitioners in Advertising (IPA)
- e-consultancy
- SEMPO
- Billets
All of our PPC teams study the Google Advertising Professionals exam (GAP) and the company is Google Accredited. They will also be sitting the UK versions of the Yahoo Search Marketing and MSN AdCenter qualifications, when they are available.

We are technology neutral, and choose the right campaign management solution for each individual client. We are familiar with all the major analytics and bid management tool providers including:



Analytics, Tracking and Ad Serving
- Google Analytics (formerly Urchin)
- WebTrends
- Omniture Site Catalyst
- DART for Advertisers (Doubleclick)
- Tango Zebra (now part of DART)
- Atlas Advertiser Suite
- Coremetrics
- Visual Sciences / Hitbox (aka Websidestory)
- Nedstats
- ClickTracks
- Intellitracker
- Unica NetInsight
PPC Management
- DART Search (Doubleclick)
- Atlas Search
- td Searchware 4 (formerly Bid Buddy)
- Omniture Search Center
- BidRank
- DCStorm
Competitive Intelligence and Planning Tools
- Adgooroo
- Hitwise
- Nielsen Netratings
- Thomson Intermedia
- MediaTel
- Comscore
- TGI
The company is also a Microsoft Partner Registered Member, working with Microsoft's range of business administration and server solutions.
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