Now you can ask Bing for directions

We’ve been very impressed by Bing’s response to our previous post.

Within a couple of hours, we’d received a personal response from Bing thanking us for our feedback and acknowledging that ‘the result returned could definitely be improved and we have flagged this with our London Search Technology Center and they are on it’.

Two days later, the TV ad launched in the UK and as referenced by Michael Gillet in his blog, Bing’s results for searches for directions have improved dramatically.

A great example of a large company actively monitoring customer feedback, understanding the need for change and making it happen quickly. Keep it up Bing!