Steak

The paid search campaign began by supporting six products: home, pet, wedding, telecoms, life and specialist home insurance. Steak further supported the launch of a new car insurance product driving online sales and offline interest.

Owing to the incredible success of the paid search campaign, Greenbee invited Steak to additionally handle search engine optimisation, display and email planning and buying and, most recently, digital creative asset design and development. To design and implement digital creative, Steak worked closely with Greenbee’s other agency partners to ensure it was in line with the offline concept. Digital assets created to date have included home and car insurance creative as well as a suite of creative for Greenbee’s affiliate network.